December 13, 2006

Upcycling

I, myself, am an Etsy newbie hoping to someday soon fill up a little online store of my own. . .but their newest contest sounds like an interesting challenge to take on:

The word Upcycling was coined by William McDonaugh and Michael Braugart in their book on ecologically intelligent design, Cradle to Cradle. In the simplest terms, upcycling is the practice of taking something that is disposable and transforming it into something of greater use and value. In this contest we challenge all Etsy users to create an object to sell on Etsy that is comprised of materials that would have otherwise ended up in the trash heap.
First prize is a trip to San Francisco, I think I could handle that!

1 comment:

pinkmohair said...

How did I miss this? Are they excluding dirty nappies?